Company Background
A Growing Footprint
Expanding on its proven business model, OVN and SUBWAY® Restaurants have partnered to deploy Subway Vision. OVN will be deploying Subway Vision and their digital media platform in SUBWAY® Restaurants throughout the United States and remaining North American locations.
SUBWAY® Restaurants is the world's largest quick service restaurant company, represented by more than 27,000 worldwide points of distribution, including over 20,000 units in the United States and North America and 6,000 units in over 85 countries around the world.
Beyond Traditional Media
With the advent of products like Tivo and other planned programmable consumer products, it is projected that 20% of the network, cable, and satellite viewing audiences will be watching programs scheduled to their liking, allowing the end user to easily bypass commercial advertising content. This, along with the growth of advanced content delivery systems and state-of-the-art plasma/lcd technology, allows OVN to make this new and exciting medium available to the advertising industry at affordable pricing. Because of the fast-paced lifestyle of the average consumer, now more than ever, advertisers need to reach beyond traditional media to capture their consumers .